Fyre Festival’s Failure Was Only the Tip of the Iceberg: Inside Billy McFarland’s Greatest Party That Never Was
It was supposed to be the party of the century.
Billy McFarland and Ja Rule's Fyre Festival was billed as the music festival to beat all music festivals.
With its gorgeous deserted island setting in the Bahamas, its high-profile line-up of talent, its promotional blitz that included the likes of Bella Hadid, Hailey Bieber, Emily Ratajkowski, Kendall Jenner and many more A-list influencers—not to mention its luxury price tag indicating that attendance was the ultimate sign of status—these two weekends in April of 2017 were meant to be Fomo-inducing days that would make Coachella look like mere child's play.
And then with one unappetizing tweet involving cold slices of cheese on some bread, Fyre Fest...
